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- Visiting Chef Lawrence Bobo creates sweet sensations at InterContinental Bangkok
InterContinental Bangkok invites guests to indulge in an extraordinary celebration of chocolate and pastry, as the hotel collaborates with internationally
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InterContinental Bangkok invites guests to indulge in an extraordinary celebration of chocolate and pastry, as the hotel collaborates with internationally acclaimed pastry virtuoso Chef Lawrence Bobo for a showcase of his dessert artistry at Balcony Lounge and Butter.
Hailing from Malaysia, Chef Lawrence is a decorated master of the patisserie world, renowned for boundary-pushing creations that blend sophisticated technique with artistic flair. With accolades from prestigious culinary institutions and a portfolio that spans five-star properties across Asia, he now brings his signature style to the heart of Bangkok.
Chef Lawrence will be at the hotel for an intensive training session with the pastry team. His expertise will guide them in perfecting the preparation of his creations, ensuring that every dessert reflects his signature craftsmanship.
At Balcony Lounge, guests are welcomed into a decadent world of cocoa craftsmanship with his special Chocolate Afternoon Tea.
The experience begins with gourmet savouries including devilled quail egg and Sturia caviar on smoked paprika melba toast, Parma ham with brie, grilled chicken with avocado and cream cheese, as well as a tomato, zucchini and goat cheese tart, lastly there is a spicy chorizo, onion and cottage cheese quiche.
Then, the magic truly begins. Chef Lawrence’s dessert selections elevate the traditional afternoon tea into a sensory journey. Highlights include the Chocolate Framboise Tart, Hazelnut Royale, Ruby Champagne Delight, and Blackberry Tea Cake. His elegant bon bons—featuring Salted Caramel au Lait and Earl Grey Coconut—deliver bold, nuanced flavours in bite-sized form. Completing the experience are freshly baked scones, served with homemade strawberry and orange preserves and clotted cream, a nod to a timeless afternoon tea tradition presented with finesse.
The Chocolate Afternoon Tea by Chef Lawrence will be available at Balcony Lounge from 7 July 2025 to 27 November 2025. The experience is priced THB 1,100++ per set for one person or THB 1,990++ per set for two persons.
Over at Butter, the hotel’s artisanal bakery, guests can take home a taste of Chef Lawrence’s chocolate dreams thanks to his Chocolate Dessert Collection. The showcase includes handcrafted chocolate pralines and Callebaut-based creations featuring Vietnamese coffee, caramel Hennessy, and the vibrant Ruby Yuzu Strawberry Bar.
Also on offer are a range of indulgent pound cakes, such as the Chocolate Cheesecake, Ruby Travel Cake, and Chef Lawrence’s famously modern interpretation of the Black Forest Gâteau.
The Chocolate Dessert Collection by Chef Lawrence is available at Butter from 7 July 2025 to 30 September 2025 with prices starting from THB 60 net per piece.
Whether you’re seeking an elegant afternoon escape or an exquisite take-away treat, Chef Lawrence Bobo’s creations promise a sweet symphony of flavour, craftsmanship and innovation. Available for a limited time only at InterContinental Bangkok.
For reservations and inquiries, please contact InterContinental Bangkok at dining.bkkhb@ihg.com or by calling +66 (0) 2 656 0444.
For more information, please visit Bangkok.InterContinental.com
Unless specified as net pricing, prices are in Thai Baht and subject to 10% service charge and applicable government taxes.
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16 June 16 2025AROUND TOWNhttps://thairesidents.com/?p=51396 - Why Parents Love a Kids Club at a Hotel in Pattaya
Image source: https://pattaya.holidayinn.com/facilities Let’s be honest – family holidays can be wonderful, but they’re not always the most relaxing affair.
The post Why Parents Love a Kids Club at a Hotel in Pattaya appeared first on ThaiResidents.com - Thai Local News - Thai News.
Image source: https://pattaya.holidayinn.com/facilities
Let’s be honest – family holidays can be wonderful, but they’re not always the most relaxing affair. Between keeping toddlers entertained and making sure older kids aren’t glued to a screen, many parents come back from their ‘break’ more tired than when they left. That’s why more families are heading to Pattaya and checking into hotels that offer a kids club. Because nothing says “holiday” quite like sipping a cocktail poolside while your children are happily occupied (and supervised).
So why exactly is a kids club at a hotel in Pattaya such a hit with parents? Here are five reasons it might just save your next family getaway.
- Engaging Activities for Children
A kids club at a hotel in Pattaya provides a haven where children can immerse themselves in a variety of activities tailored to their interests and age groups. Forget dragging your child to yet another museum or pretending that colouring in the corner of a café is fun. A proper kids club is packed with activities such as crafts, games, storytelling, and even mini dance sessions. It’s like summer camp meets hotel playroom, and the best part? They’re excited to go every day.
- Peace of Mind for Parents
When the kids are happy, you’re happy. Having a reliable kids club means you can enjoy your holiday on your own terms, whether that’s a lazy morning by the beach, a quiet lunch without spills, or finally getting through that book you’ve been carrying around for six months. With trained staff and a secure environment, you can rest easy knowing the little ones are in good hands.
- There’s Room for Everyone to Recharge
While family time is important, a bit of space goes a long way. A kids club at a hotel in Pattaya lets children make new friends, burn off energy, and explore on their own, while parents enjoy the grown-up side of the holiday. It’s a little breather for everyone, and often makes the shared moments even more enjoyable.
- Routine Without the Boredom
Kids thrive on structure, even on holiday. The daily schedule at a kids club adds just enough routine to help them settle into their surroundings while still keeping things fun and light. It’s the perfect mix of free play and organised chaos, giving your child something to look forward to each day.
- Exposure to New Cultures and Experiences
Staying at a hotel with a kids club in Pattaya exposes children to diverse cultures and experiences. Many kids clubs incorporate cultural activities, local crafts, or team games that spark curiosity. It’s not just about passing time, it’s a chance to explore, create, and even learn a thing or two. It’s the kind of holiday magic that sticks with them long after the trip is over.
Holiday Inn Pattaya’s Exceptional Kids Club
If you’re looking for one of the best examples of a kids club at a hotel in Pattaya, Holiday Inn Pattaya nails it. Their kids club spans a huge 455 square metres and offers something for every age and interest. From interactive play zones and art corners to a bounce room and even a mini water park, it’s practically a kid’s dream come true.
It’s open daily too, which means you’re never stuck for a plan – rain or shine.
The club offers:
- Interactive Play Zones: Stimulate your child’s imagination with a variety of engaging areas that blend the thrill of exploration with the joy of learning.
- Bounce Room: In this dedicated area designed for energetic fun, let the kids bounce, jump, and play to their hearts’ content.
- Educational Activities: Experience activities that combine learning with play, encouraging both creativity and discovery.
- Art & Craft Corner: Watch your little artists create amazing crafts and masterpieces with engaging activities designed for all ages.
- Mini Room for Toddler Club: A specially designed space for toddlers with safe and fun activities to keep the youngest guests entertained.
- Mini Water Park & Family Swimming Pool: Cool off and relax in the inviting family pool and splash around in the mini water park.
- Splash Deli & Bar: Recharge with tasty bites and refreshing drinks at the on-site deli and bar, perfect for a break after all the fun.
Hotels with a kids club in Pattaya are changing the way families travel. They make the holiday feel like, well… a holiday. With space for kids to play, explore, and be themselves – and time for parents to genuinely relax – it’s a small addition that makes a big difference.
Ready to swap chaos for calm? Start with a kids club at a hotel in Pattaya, you’ll thank yourself later.
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14 June 14 2025LOCALhttps://thairesidents.com/?p=51392 - Shine with the Royal Gold Experience at SPA InterContinental
Have you ever wondered what it’s like to pamper yourself like royalty? Spa treatments featuring precious gold have been trending
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Have you ever wondered what it’s like to pamper yourself like royalty? Spa treatments featuring precious gold have been trending in recent years, therapies that are packed with amazing skin benefits that help you glow from head to toe! From gold massages that leave your skin silky soft to gold facial treatments that give you an Insta-worthy radiance, these luxurious treatments promote relaxation and skin rejuvenation at the same time.
The blissful two-hour Royal Gold Experience on offer at SPA InterContinental opens with a luxurious 30-minute Revitalising Gold Facial Massage that results in brighter, firmer and ultra-hydrated skin. This opulent treatment uses gold-infused facial oil in a massage that lifts, tightens and moisturises the skin to restore its youthful look. It is followed by a fabulous 90-minute Glowing Skin with Gold Body Oil Massage. The gold-infused oils in this treatment not only melt away tension but also leave the skin radiant with vitality. Alternating between gentle and firm pressure massage, combined with relaxing aromatherapy, this package is an indulgence that keeps princes and princesses glowing from head to toe.
Priced at THB 5,990++ per person, the Royal Gold Experience is available daily at SPA InterContinental from 1 July 2025 to 30 September 2025 from 09.00 to 23.00 hours.
For reservations and inquiries, please contact InterContinental Bangkok at SPA.bkkhb@ihg.com or by calling +66 (0) 2 656 0444 or visit Bangkok.InterContinental.com.
Price is in Thai Baht and subject to 10% service charge and applicable government taxes.
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13 June 13 2025HEALTHhttps://thairesidents.com/?p=51388 - Hotel Sosei Sapporo – MGallery Collection Recognized as One of the World’s Most Beautiful Hotels by UNESCO’s Prix Versailles
A post-industrial icon reborn for the 21st Century, has been selected as one of the projects on the “World’s Most
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A post-industrial icon reborn for the 21st Century, has been selected as one of the projects on the “World’s Most Beautiful Hotels List 2025” by Prix Versailles, the highly prestigious architecture and design awards.
Announced by the United Nations Educational, Scientific and Cultural Organization (UNESCO) on 2nd June, the 2025 awards celebrate 16 laureates, including Hotel Sosei Sapporo – MGallery Collection. These properties, all of them newly opened or reopened, are located in diverse parts of the globe, and each stands out for its superlative blend of heritage and innovation.
Jérôme Gouadain, Secretary General of the Prix Versailles, is thrilled with this year’s selection: “The common thread between these 16 extraordinary hotels is the fact that they all elevate expertise and local heritage. But more than that, they are all the fruit of extremely advanced design work, a reflection of clear, across-the-board collaboration between their creators and their regions. The artistic approach serves hospitality here by shining a light on its multiple influences and adding a touch of warmth, clarity and meaning, in order to construct what are undoubtedly some of the most beautiful destinations in the world.”
The fact that Hotel Sosei Sapporo – MGallery Collection was chosen by this highly respected jury as one of the 16 most beautiful hotels on the planet is an exceptional achievement and a great honour for this hotel, which opened its doors in January 2024.
Crafted by the architects at Taisei Corporation and with interior design by Studio Crow, Hotel Sosei Sapporo – MGallery Collection sits on the site of the 1876 Kaitakushi Brewery in the heart of this vibrant Japanese city. This historic location was the birthplace of Sapporo Beer and its legacy lives on today; not in barrels, but in the brick walls, reclaimed beams, and industrial design of this beautiful 118-key hotel.
The Bar Lounge is a modern reinterpretation of a beer cellar with a sculptural copper fireplace shaped like a
brewing kiln
Its design concept is a tribute to Sapporo’s heritage, where past meets present, East meets West, and timeless sophistication meets contemporary comfort. In the late 19th Century, Kaitakushi residences blended Western-style reception rooms with Japanese living quarters, reflecting a lifestyle where diplomacy met daily life. This concept has been reimagined in the hotel’s rooms, which seamlessly fuse warm wooden elements with soft washi textures and natural materials.
Guests are invited to embark on a four-part visual journey titled “Passion for Beer Research”, which pays homage to Seibei Nakagawa, Japan’s first brewmaster, with art installations that include a glowing wall built from recycled beer bottles and a copper fireplace shaped like a brewing kiln. And naturally, at the end of their day of discovery, travellers can sit back and sip a glass of Sapporo Draft in the very place where it all began, or a signature cocktail inspired by Hokkaido’s seasons. Begin not with directions, but with discovery.
As the MGallery Collection is all about immersive experiences, the hotel also offers a trip through history. With this unique M Moment, guests ride a traditional rickshaw through red-brick lanes and brewery chimneys, retracing the path where Sapporo’s beer culture began.
“The Prix Versailles is one of the world’s most prestigious architecture and design accolades, so we are thrilled with this distinction. Having achieved the Prix Versailles for in 2024, this latest accolade is another example of how MGallery is successfully crafting unique hotels that celebrate local culture and raise the standard of architecture and design in the hospitality industry. I would like to congratulate the entire team at Hotel Sosei Sapporo – MGallery Collection for this outstanding achievement,” said Elodie Noël, Global Senior Vice President – Design & Technical services, Sofitel, Sofitel Legend, MGallery and Emblems.
The architectural prizes discerned by the Prix Versailles aim to promote intelligent sustainability, in which culture serves and transcends the notion of the environment. Three hotels from the 2025 List will also receive the further distinction of a World Title – Prix Versailles, Interior or Exterior – to be awarded in December.
For more information and to book your stay at Hotel Sosei Sapporo – MGallery Collection, one of the “World’s Most Beautiful Hotels”
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11 June 11 2025WORLDhttps://thairesidents.com/?p=51384 - Taste the Ocean: Avani+ Hua Hin Launches Seaside Fine Dining Experience with a Local Twist
introduces a brand-new menu concept at Brezza Beach Bar & Restaurant, offering a seaside Casual Fine Dining experience that is
The post Taste the Ocean: Avani+ Hua Hin Launches Seaside Fine Dining Experience with a Local Twist appeared first on ThaiResidents.com - Thai Local News - Thai News.
introduces a brand-new menu concept at Brezza Beach Bar & Restaurant, offering a seaside Casual Fine Dining experience that is both luxurious and approachable. The new menu proudly features 90% locally sourced ingredients from Phetchaburi and Prachuap Khiri Khan provinces, reflecting a deep connection to the region.
Embracing a Minimal Waste Philosophy, each dish is crafted through a creative culinary process that maximizes the use of every ingredient—from root to leaf, and peel to bone—ensuring sustainability without compromising on flavour or finesse.
Led by Chef Gibb – Adtavorn Charoonponthiti, a highly experienced Executive Chef whose impressive background includes working in world-renowned kitchens and Michelin-starred restaurants in France. Chef Gibb brings his creative vision to life through a newly curated set menu inspired by the richness of locally sourced ingredients. His approach pays homage to the natural abundance of the region’s agricultural and coastal landscapes.
Every ingredient is thoughtfully selected—from indigenous herbs and seasonal vegetables to freshly caught seafood and artisanal food products. Each element is prepared using advanced culinary techniques to highlight its natural essence.
“Our goal is to create a dining experience that is both refined and approachable,” says Chef Gibb, Executive Chef at Brezza. “We’ve blended the sophistication of fine dining with the laid-back charm of Hua Hin’s seaside atmosphere. The result is a menu that reflects careful craftsmanship, fresh seasonal flavors, and a distinct identity in every dish.”
Chef’s Recommendations
Banana Prawns – Spiced Banana Prawns / Pickled Root / Mussel Emulsion
A wild-caught delicacy that cannot be farmed, the dish is accompanied by a pickle root medley of turnip, carrot, and radish, alongside a flavorful mussel emulsion made from mussel juice and dill oil. In line with our sustainable approach, prawn shells are used to make a rich stock, while the heads are fried until crispy. A bold finishing touch comes from the prawn head sauce, enriched with mango for a sweet-savory balance.
Black Garoupa – Banana leaf baked grouper / Knife clam / Lime and roasted cauliflower / Smoked bone and thyme reduction
The Black Grouper is a standout dish, grilled in banana leaf to lock in its delicate flavor and served with local surf clams from Ban Laem, Phetchaburi.
A side of lime and roasted cauliflower, sautéed with clams, butter, and a splash of lime juice, adds brightness and texture. The dish is finished with a smoked bone and thyme reduction, made from the grouper’s bones and subtly infused with citrus for a rich, balanced depth.
Phetchaburi Bowl – Pandan Crème / Cheesecake / Smoked Coconut Ice Cream
The Phetchaburi Bowl showcases the region’s finest ingredients—toddy palm, pandan, palm sugar, coconut, and pineapple—artfully reimagined to celebrate the rich flavors of Phetchaburi in every bite.
For guests seeking a truly unique and elevated dining experience, Avani+ Hua Hin Resort also offers an exclusive private dinner by Chef Gibb, allowing diners to curate their evening with a choice of four distinct culinary themes. These include French & Nordic fusion, Thai Progressive cuisine, Innovative Asian, and Contemporary Indian, each thoughtfully designed to showcase bold flavors and refined techniques.
This intimate dining experience is available for groups of 2 to 12 guests, starting from THB 2,999 net per person, with a minimum 48-hour advance reservation required.
For more information, please contact Avani+ Hua Hin Resort at 032 898 989,
Email reserveavani@avanihotels.com or website www.avanihotels.com/en/hua-hin/
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10 June 10 2025LOCALhttps://thairesidents.com/?p=51380 - GRC decorative panel falls from Pattaya high-rise injuring tourist
A GLASSFIBRE reinforced concrete (GRC) decorative panel fell from a luxury condominium in Khao Phra Tamnak area of South Pattaya
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A GLASSFIBRE reinforced concrete (GRC) decorative panel fell from a luxury condominium in Khao Phra Tamnak area of South Pattaya last evening (May 28) injuring an Australian man holidaying there, TV Channel 7 and Thai Rath newspaper said.
Injured when the GRC panel fell from the building’s 38th floor was Mr. Paul Denis Smith with more than 10 vehicles and motorcycles parked there also damaged by debris.
The tourist sustained injuries on his head, ankles and abrasions on his body.
A number of officials, including Pattaya City Mayor Poramet Ngampichet, Bang Lamung District Chief Patcharaphat Sritanyanon and Superintendent of Pattaya City Police Station Pol. Col. Anek Sarathongyu went to inspect the building and found that the GRC panel fell and hit the ground near the swimming pool with debris then scattering to the parking lot.
Pramet said the building structure is still strong but ordered the juristic person to quickly dismantle the remaining three GRC panels to prevent a repeat accident.
The juristic person was told to take responsibility for medical expenses of the injured tourist and other damage incurred.
This GRC panel was previously photographed as having been damaged but had not been repaired. This then led to the panel falling and hitting the steel-structured roof above the chairs at the swimming pool and not directly hitting tourists.
Mr. Wiraphon (surname withheld), 59, said he was swimming in the pool when he noticed the GRC panel falling with tourists there all running for their lives in panic. He too quickly got out of the pool and ran for his life.
Top photo: TV Channel 7
This report was originally published by www.thainewsroom.com
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30 May 30 2025PROPERTYhttps://thairesidents.com/?p=51375 - Indian man held for robbing downtown money exchange shop
A WELL-MANNERED thief who gave a wai after pulling a fake pistol to rob a money exchange shop on Silom
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A WELL-MANNERED thief who gave a wai after pulling a fake pistol to rob a money exchange shop on Silom road and getting 93,000 baht following five other failed stickups in this area was arrested today (May 27), Thai Rath newspaper said.
Metropolitan Police Bureau Chief Pol. Lt. Gen. Sayam Boonsom led a team to arrest Mr. Aman Siddiqui, 23, an Indian national, on charges of nighttime robbery with firearm, using a vehicle in carrying out a crime and possessing a firearm and ammunition without permission and carrying it in public, in Charoen Nakhon road area with 50,000 baht found as evidence.
At 7.30 p.m. last night Bang Rak police station got reports of robbery attempts at many shops with the last two being a money exchange shop on road Suriwong road, where the robber did not get any cash, and finally did so at a money exchange shop on Silom road, walking away with 93,000 baht.
The robber was described as being around 180 centimetres tall, tanned, with short black hair and a beard, and wearing a black hoodie, black pants and black sneakers. He rode off on a black motorcycle towards Sala Daeng intersection.
Investigation showed that the suspect attempted six robberies, three times in Yanawa police station jurisdiction, once in Wat Phraya Krai police station zone, and twice in Bang Rak police station zone but only getting cash the final time.
Upon tracking down the suspect to his residence with surveillance camera clips and getting a warrant to search it, the police team arrested him after finding 50,000 baht there.
The suspect initially refused to confess but aside from the money police also found the clothes he wore on the day of the robbery and the motorcycle he rode during the attempted robberies. He said the cash was his own savings and he brought it along on this trip to spend on Thai women.
Police said the pistol he used was a fake one and he was later taken for crime reenactment at all six places.
The staff member at the Silom money exchange shop told reporters that the robber came in pretending to exchange money but instead drew a pistol and placed it on the table. He got scared but did tell him he didn’t have any money, but he kept threatening him.
He first gave him some hundred baht notes but the robber said, “give me the money first then call the police,” so he gave him a bundle of 500-baht notes.
Before leaving the robber gave him a wai then thanked him and apologised.
Photos: Thai Rath
This report was originally published by www.thainewsroom.com
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29 May 29 2025AROUND TOWNhttps://thairesidents.com/?p=51371 - Rayong district badly flooded after hours of morning rain
This report was originally published by www.thainewsroom.com RAYONG’S Ban Khai district got heavily flooded in many areas today (May 27)
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This report was originally published by www.thainewsroom.com
RAYONG’S Ban Khai district got heavily flooded in many areas today (May 27) after torrential rain lasting over four hours from 5 a.m. to 9 a.m. lashed this area and while the rain has begun to ease and stop, the floodwater level remains high, Naewna newspaper said.
Flooding has spread to many important areas of this district with floodwater gushing down the road in front of Nong Lalok Subdistrict Administrative Organisation. Although vehicles could still pass, drivers had to go through very cautiously.
There is also floodwater waiting to be drained out in front of Ban Khai Hospital with drivers again having to be extra careful.
Many houses in this district have been flooded, damaging their property, while behind Wat Mai Krabok Khuen Phueng, Bang But subdistrict, a mass of water from high areas quickly flowed into the flooded plain.
The situation is particularly worrying in Soi Nong Mapring, Ta Khan subdistrict, with this being a 2.2-kilometre alley next to Nein-Chak Bok road and flooding high a kilometre down from the entrance with floodwater also flowing into many houses. Residents said this area gets flooded every year, but inundation is more severe this year because it has been raining for several days in a row.
Although flooding causes difficulties, it is also an opportunity for local people to catch fish and prepare a special menu called “spicy fried fish fry” with ingredients only found during floods.
While the rain eased by 10 a.m. today, floodwater will only gradually drain out and the situation then returning to normal.
Photos: Naewna
This report was originally published by www.thainewsroom.com
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28 May 28 2025LOCALhttps://thairesidents.com/?p=51367 - British robbery suspect arrested at Koh Samui
A BRITISH man wanted for robbery with violence in his home country was arrested at Koh Samui today (May 26)
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A BRITISH man wanted for robbery with violence in his home country was arrested at Koh Samui today (May 26) but denied all charges during initial questioning, TV Channel 7 said.Local and Crime Suppression Division police jointly arrested Mr. Kieran, 38, at Bo Phut subdistrict of this tourist island after UK’s National Crime Agency (NCA) had asked Thai authorities to track down and extradite the suspect.
Thai police found out that Kieran was staying at a house in Bo Phut area with his Ukrainian girlfriend. After collecting evidence they got a search warrant from Koh Samui Provincial Court to arrest him.
When they arrived, they found that the couple had left the house on a motorcycle so they followed them until they parked at a pier in this same subdistrict then apprehended the suspect.
The police team coordinated with the Office of the Attorney-General and UK’s National Crime Agency in taking the British suspect for legal proceedings.
However, the suspect denied all charges during initial questioning.
Photo: TV Channel 7
This report was originally published by www.thainewsroom.com
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27 May 27 2025LOCALhttps://thairesidents.com/?p=51362 - “AI Transforms Thai Auto Industry – TAI and RX Tradex Launch Automotive Summit 2025”
The Thailand Automotive Institute, in collaboration with RX Tradex, is organizing the Automotive Summit 2025, a premier automotive conference under
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The Thailand Automotive Institute, in collaboration with RX Tradex, is organizing the Automotive Summit 2025, a premier automotive conference under the theme “AI4AI: Artificial Intelligence for Automotive Industry.” This high-profile event will explore how artificial intelligence is driving the future of mobility, featuring top-tier experts decoding global technology trends, redefining business strategies, and revealing investment opportunities in an era where AI has become a central engine for the transformation of the global automotive industry. The event will take place June 18–21 at BITEC, Bangkok.
Dr. Kriengsak Wongpromrat, President of the Thailand Automotive Institute, stated that Thailand remains one of the world’s leading automotive production bases, ranking 10th globally, 5th in Asia, and 1st in ASEAN for four consecutive years. With an industry value of over 350 billion Baht and a supply chain involving more than 2,400 companies, Thailand is a key player despite a 20% production decline in 2024 to 1.47 million vehicles. Domestic car sales dropped 26% to around 570,000 units, while exports decreased 9% to 1 million vehicles, largely due to economic issues such as household debt and pricing competition. However, recovery is expected in 2025, with projected production reaching 1.5 million vehicles, as exports continue to play a significant role amid an increasingly competitive market landscape.
Thanks to strong domestic demand and government incentives, Thailand has attracted significant investment in electric vehicle (BEV) production – particularly from Chinese automakers – with a total investment exceeding 100 billion Baht and an annual production capacity of over 500,000 BEVs. These developments mark a milestone in promoting environmentally friendly mobility while modernizing traditional auto manufacturing to reduce pollution and environmental impact. The government has approved incentives for hybrid electric vehicle (HEV) and mild hybrid electric vehicle (MHEV) production, with conditions to use locally made components and implement at least 4 out of 6 advanced driver assistance systems (ADAS), including technologies that integrate sensors, LiDAR, radar, cameras, and software.
This marks the rise of software-defined vehicles (SDVs), where “software technology” plays a pivotal role in vehicle development. Artificial Intelligence (AI) has become increasingly adopted across the global automotive industry, with the AI automotive market expected to grow from USD 7 billion in 2024 to USD 19 billion in 2034, averaging over 10% annual growth.
The Automotive Summit 2025 will be held under the visionary theme “AI4AI: Artificial Intelligence for Automotive Industry,” spotlighting the transformative power of AI in propelling the mobility sector into the future. This high-level academic seminar aims to provide participants with an in-depth understanding of how artificial intelligence is being harnessed to revolutionize the automotive landscape. This leading seminar will highlight the practical benefits of AI across three core dimensions: its application in vehicles, in production processes, and within the modern automotive ecosystem-especially through technologies such as autonomous vehicles, automated production, and intelligent transport systems (ITS).
The Summit will showcase global AI applications in the automotive sector, convening over 16 leading public and private organizations, both domestic and international. Experts from countries including Germany, China, Japan, and India will offer diverse perspectives on AI’s impact on the automotive future. Key contributors include Kagawa University, the China Automotive Technology and Research Center Co., Ltd. (CATARC), KPIT, a global leader in automotive software solutions and the Thailand Development Research Institute (TDRI). These thought leaders will share valuable insights and experiences at a depth not seen in recent years. The organizers extend sincere thanks to the Ministry of Industry, Adient & Summit Corporation Ltd., Autoliv (Thailand) Ltd., Hitachi Astemo Asia Ltd., ZEEKR Thailand, and other vital partners whose support enables the Automotive Summit 2025.
Mrs. Varaporn Dhamcharee, Managing Director of RX Tradex (formerly Reed Tradex), announced that this marks the 12th consecutive year of partnership with the Thailand Automotive Institute to co-organize the Automotive Summit. The Summit runs concurrently with the 20th edition of “Automotive Manufacturing,” ASEAN’s largest exhibition for automotive parts production machinery and technologies. Last year, Automotive Manufacturing drew nearly 13,000 participants from 47 countries (87% domestic, 13% international), with top international attendees from China, Japan, Taiwan, Malaysia, and South Korea.
Looking at the broader picture of the Manufacturing Expo, a major exhibition showcasing advanced machinery and technologies for both manufacturing and supporting industries, the Automotive Manufacturing exhibition serves as a key component of this event. Last year, the Manufacturing Expo attracted a wide range of professionals from various sectors, with over 24,000 participants from the automotive industry alone, accounting for approximately 30% of the total number of attendees at the show.
Mrs. Varaporn emphasized the value of collaboration with expert institutions like the Thailand Automotive Institute, noting that such partnerships help both organizers and attendees gain clearer perspectives, identify industry directions, and discover opportunities to play a role in shaping Thailand’s automotive future. The event’s mission is to empower businesses by delivering both technology and knowledge to parts manufacturers. In addition to more than 250 brands of machinery and parts production technologies from sheet metal processing, welding, testing and measuring, to subcontracting services from international suppliers the Automotive Manufacturing 2025 will take place under the theme “All About Future Mobility.” This comprehensive collaboration positions the Automotive Summit as an event packed with innovation, insights, ideas, and business opportunities. Last year’s summit hosted over 700 attendees, and the 2025 edition aims to welcome no fewer than 900 participants.
Those interested in attending Automotive Summit 2025 can view the seminar schedule and register via the ‘Conference’ section at www.automanexpo.com. For more information, please contact RX Tradex Contact Center at +66 2686 7222.
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26 May 26 2025AROUND TOWNhttps://thairesidents.com/?p=51357